KDP Nashville Blog

Photo vs Video: What's Better for Your Brand?

Written by Kris D'Amico | Nov 15, 2021 4:53:48 PM

Morning y'all!

As everyone is rushing to the holidays I know many are in the planning stages for '22. As we all know, strong imagery can do several things for our sales process. Research suggests that strong, brand centric images increase consumer confidence, make your customers spend more time with your messaging (which reduces objections in the sales cycle), and let's be honest, it's just really cool to have great looking material. AND when all those things together you can make the correlation that better media, can very well lead to an increases in sales.

We've gotten lots of questions over the last few months about, what's a better investment, photos or videos? So, we've put a little video together for you. Please forgive my voice over and have a great and successful week!